How to Deliver Flowers to Holland and Get It Right

Yes, you can deliver flowers to Holland with Turboflora: we cover six cities in the Netherlands, including Leiden, Zoetermeer, Hoofddorp, Alphen aan den Rijn, Bergen op Zoom and Roosendaal. You choose a bouquet on the Netherlands delivery page, enter the address and the card text, and pay online in rubles, with delivery already included in the price.

Sending flowers to the country that practically invented the modern flower trade can feel a little intimidating. The Dutch buy flowers for the kitchen table the way other people buy bread, so a bouquet arriving from abroad has to feel personal rather than generic. Below you will find the practical side, from the address format to timing, and the florist's side: what to choose, what to avoid and how to make the card count.

Holland or the Netherlands: which cities we cover

Strictly speaking, Holland is only two provinces, North Holland and South Holland, while the country as a whole is the Netherlands. Most people searching in English use the words interchangeably, and so do we, but it helps to know the difference when you check whether your recipient's town is on the list.

Leiden, Zoetermeer and Alphen aan den Rijn are in South Holland, the busy belt between The Hague and Rotterdam. Hoofddorp sits in North Holland, close to Schiphol airport. Bergen op Zoom and Roosendaal are further south, in the province of North Brabant, near the Belgian border. So if your friend says she lives in Holland but gives a Brabant address, nothing is wrong: she is simply using the everyday name.

The full and current list of countries and cities is on the Flower delivery abroad page. It is in Russian, but the country and city names are easy to spot, and the Netherlands page shows the bouquets available there. If the town you need is not listed, it is better to know that before you plan a surprise than on the day itself.

How to order, step by step

An order to the Netherlands is placed the same way as an order within Russia. Open the Netherlands page, choose a bouquet, and add it to the order. The price you see is already converted to rubles and already includes delivery, so there is no separate courier fee to calculate at the end.

Next, fill in the recipient's name, full address and phone number, and write the text for the card. Payment is online on the site: by bank card, through SBP or with Yandex Pay. Many of our customers abroad pay with a Russian card held by a relative, which is perfectly fine, because the order belongs to whoever fills it in.

If you are unsure about a detail, such as how to spell a street name or which bouquet will suit an elderly aunt, write to a manager on WhatsApp. You can agree the address, the card wording and the choice of flowers there before you pay, which saves a lot of guesswork.

Bouquets we can deliver

Bouquet of 1 yellow sunflowers

$13

Bouquet of 3 white French roses with eucalyptus, 50 cm

$18

Bouquet of 3 red French roses with eucalyptus, 50 cm

$18

Bouquet of 3 pink roses with eucalyptus, 50 cm

$18

Writing a Dutch address that a courier can find

Dutch addresses follow a simple pattern: street name first, then the house number, then the postcode and the city. The postcode is always four digits followed by two letters, for example 2311 AB Leiden. Those two letters narrow the address down to a single street section, so a correct postcode matters more than almost anything else.

Watch out for house number additions. Many Dutch buildings are split into floors or flats, written as 12A, 12-2 or 12 bis. If the recipient lives on an upper floor, the addition is what tells the courier which bell to ring. Leaving it out is the most common reason a delivery turns into a search.

Always add a phone number in international format, starting with +31. Mobile numbers in the Netherlands begin with 6 after the country code. It also helps to mention in the order if the recipient works shifts, studies, or is rarely home in the afternoon, so that the delivery can be planned sensibly.

What flowers the Dutch appreciate

The Netherlands is the home of the tulip trade, and Dutch-grown tulips fill the markets from roughly January to May. A tulip bouquet in spring will always be welcome, but remember that your recipient sees them everywhere at that time. Mixing tulips with ranunculus, hyacinth or a few branches of blossom makes the gift feel chosen rather than predictable.

Outside tulip season, roses, chrysanthemums, alstroemeria and seasonal mixed bouquets are everyday favourites. Dutch taste leans towards natural, loose arrangements with plenty of green rather than tightly packed domes. Gerberas and sunflowers read as cheerful and informal, good for a birthday or a thank you.

If your recipient has Belgian or French roots, skip chrysanthemums for a celebration, since in those countries they are strongly linked with All Saints' Day and graves. White lilies carry a similar mourning note for many Europeans. For sympathy, on the other hand, white and soft green flowers are exactly right and will be understood without words.

Etiquette and the dates that matter

Russian traditions do not carry over directly. In Russia an even number of stems is reserved for funerals, but in the Netherlands nobody counts, and a bouquet of ten is as cheerful as a bouquet of eleven. Still, if you are sending to a Russian-speaking family living in Leiden, an odd number is a small, thoughtful touch that they will notice.

Birthdays are a big deal in Dutch homes. Guests congratulate not only the birthday person but the whole family, and flowers are the most usual present. Mother's Day falls on the second Sunday of May, Valentine's Day is widely celebrated, and King's Day on 27 April is the one time an orange bouquet makes a national joke rather than a colour statement.

For important dates, place the order a few days early and avoid leaving it to the evening before. Popular days are busy everywhere, and the earlier you order, the more choice you have on the Netherlands page.

Making the card count, and sending to Russia too

The card is free, and it is the part of the gift your recipient will keep. Write in the language they actually read at home. If you are writing in Russian, type it carefully and check the name once more; if you prefer English, keep it short and warm. Three honest sentences are better than a long quotation.

Many of our customers have family in two places, for example a daughter studying in Leiden and parents in Russia. Ordering to Russia works the same way: choose a bouquet in the Bouquets catalogue, enter the address and pay online. Delivery within a city costs 500 RUB, and in large Russian cities you can choose express delivery in 1 to 2 hours, an exact time, a time window or an order up to 30 days ahead. The courier calls the recipient about 15 minutes before arrival and does not name the sender unless you want it.

Whichever country the flowers are going to, the logic is the same: an exact address, a reachable phone number, a bouquet that fits the person and a card in your own words. Get those four right and the distance stops mattering. We deliver bouquets across Russia in 1–2 hours.